Here’s the thing about coaching: there are no rules. It’s an infinite game! There’s no proven system, singular right way, or ultimate moment of winning. You have permission to be wildly creative. I have long thought, in fact, that coaching is one of the most creative industries to be a part of. Even if you […]

You’re not lost, you’re figuring it out

On August 2, 2021, I hosted a free class: The Key Ingredients of your Coaching Special Sauce. Below is the replay as well as collAHAge the participants created. I hope you find it insightful. Check out the slides here.

The Key Ingredients of your Coaching Special Sauce

So now (I hope) you have a Date, Time, and Place on the books. What now? How do you increase the chances that someone will show up? You extend invitations. One at a time. To human beings, individuals, people you are already connected to in some way. That’s right: You ask one person if they’d […]

The importance of Invitations

There is a lot of noise out there telling you how to go about this work. Programs, ads, teachers, systems — the industry AROUND coaching is a cacophony of advice and other things we think we need to do in order to get this whole thing right. It is an infinite pool of oftentimes really […]

There’s a lot of noise out there

Seth Godin published a great piece recently about the Coaching Paradox – I encourage you to check it out here. One line that jumped out to me: “And part of the reason [coaching is seen as an exception] is that a few coaches have made claims that stretch belief, and we’re not actually sure what […]

How do you describe what coaching is?

What if your coaching practice could just be a growing collection of coaching experiments and projects? Imagine not having to figure out the big picture or map out a huge plan, instead focusing only on what the very next experiment might be in your work and turning all of your creativity towards it. Experiments are […]

Coaching Experiments

When it comes to your coaching practice, every time you avoid taking action because of fear or doubt, I invite you to turn your attention to the person on the other side of the fear who is waiting for someone just like you to show up and help them. All of that time you’re spending […]

When you’re stuck you’re thinking about yourself

Here’s something you can do with a new idea: Talk to people about it. Don’t keep it to yourself. Share the idea with people you trust and with whom you can brainstorm and work through next steps. So many times I see people who are sitting on an idea, unsure of what to do next, […]

Tell someone about your idea

I want to share one of my favorite exercises, one that I invite every coach I work with to complete ASAP. I call it Should, Could, Want, Will. Grab a piece of paper, turn it crosswise, and divide it into four equal columns. Title the first column Should and list all of the things you’ve […]

Should, Could, Want, Will

Terrexcitified is that exhilarating combination of terrified and excited. It’s really wanting to do something but also being way nervous about it. This feeling is a good sign – it’s something I hope you’ll walk TOWARDS instead of away from. A point on your compass that shows you “growth happens in this direction. Your potential […]


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Dear Coaches..

Check out my notes to coaches for my spiky point of view on being a coach, rebelling against the coaching industrial complex, and carving our own unique paths through the coaching landscape.